In need of a glow up SISTERS!? SY & Co is serving up major looks as we reflect on this past years collabs with some amazing beauty brands that you may recognize. Let us show you how we executed their creative vision for these special events!

A special congratulations is in order for Bare Minerals as they celebrated 25 years of clean faced beauty in 2020 with their #IAmAnOriginal brand and their lovely ambassador Mrs. Hailey Bieber. With the BM team, we styled this bright venue with a floating sheer backdrop to spotlight their new shades of Mineralist lipsticks.

GORGEOUS LADEEZ!

Don’t forget the huge mineral shaped custom design that held their popular loose mineral foundation! Or how about the actress Janel Parrish that is modeling like a true Queen in front of it!? We had so much fun bringing their “Mineralist” launch to life by creating these unique backdrops!

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Ole Henriksen threw a colorful bash decorated with lush tropical leaves and decadent disco balls. Check out this sparkling ceiling installment filled with dancing palm leaves and greenery delicately placed around this eclectic rainbow dance floor! Upon their request, we got an opportunity to create a HUGE ping pong table that displayed these unique orange “Party” cups. I think the cherry on top of all of this, is that their Vitamin C Serum smells just like ORANGES…Gasp. We love throwing parties with amazing brands!

Glowy, clear, and bright skin is in and we STAN. Check out how we celebrated with HUDA Beauty as they launched their new skin care line, “Wishful.” With the beautiful product colors of yellow, purple, and pink, we articulated their ideas through curating an adorable pastel yellow bar decorated with pineapples from top to bottom, floral arrangements filled with blush tulips, yellow acacia, and lavender sweet peas, and this fun ball pit bathtub. Try and spot the big blow up of their Enzyme Scrub bottle ;)

We went full glam on this Anastasia Beverly Hills Halloween Party with an enchanted backdrop surrounded with multicolored purple flowers, a swing made for the fairest of all, and this amazing lush tree centerpiece that painted the perfect look for this annual makeup celebration. Check out our full blog below for more deets on this soiree!

Anastasia Beverly Hills Blog